That’s the reason why we support the growth of the small, medium and large companies, handling their products in Italy, in Europe and World wide. We have been doing it for 70 years and will continue to do it in the future.
In order to share with you the most important facts of this long journey which brought us to become the European leader and the second group World wide, we collected logos, pictures and historical accounts on our Company, from it’s origins to nowadays. We wish you a pleasant surf!
The origins of the Group’s activity date back to 1945, when the brothers Luigi and Livio Bolzoni, began converting abandoned jeeps, left behind by the American Army, into agriculture machines.
The two brothers soon focused their activity on the building field, designing a system for the transportation of bricks, developing more and more solutions for the general material handling.
The core business of the Company become the fork lift truck attachments.
In 1972 the Company business structure turns into limited company (Ltd).
In 1975 BOLZONI opened its first commercial branch abroad, Bolzoni France, with headquarters in Chartres. Meanwhile the first detached production site was established in Bisceglie (province of Bari), Oleodinamica Pugliese S.r.l., which was incorporated into Bolzoni in 1987.
In 1987 the merge with the Italian company Teko S.r.l., lifting tables and hand pallet truck manufacturer, widens its product range. Meanwhile the international development of the Group continued: in 1987 a commercial branch was opened in the United Kingdom...
...in 1989 the Group inaugurated a commercial branch in North Carolina (United States of America) moving it to Chicago (Illinois, United States of America) the following year where a production line for the US market was established.
In 1991 BOLZONI acquired a branch of the business of the Spanish company ELMAN SA, active in the production of lift truck attachments and holding a significant share of the Spanish market.
In 2001, Banca Intesa acquired 30% of BOLZONI shares.
In the same year, BOLZONI acquired the Finnish Group Auramo, with headquarters in Vantaa (Helsinki – Finland), founded in 1947 by Mr Hannu Auramo.
The Auramo Group was specialized in the production of forest and paper industry attachments.
Thanks to this acquisition, the BOLZONI Group began the commercialization of a wide range of paper roll clamps, bale clamps and other specialized handling attachments, becoming the worldwide recognized paper handling specialist.
In 2002, the acquisition of the American Brudi production lines and brand name, specialized in palletless handling attachments, significantly increased the BOLZONI Group visibility in the North-American market.
In 2003, the Group acquired the Company Saco Transportmaschinen GmbH, main German distributor of Bolzoni products.
Within the context of the Group’s industrial development, in 2004 the Company extended the main production site located in Podenzano (Piacenza, Italy).
In the same year, a branch was opened in Shanghai for manufacturing and distributing of lift trucks attachments for the Chinese market, as a joint-venture with the Chinese company Tiger Technology di Hong Kong, which was already distributor of Bolzoni Auramo products.
In June 2006 Bolzoni is listed in the Star segment of the Milan Stock Exchange.
In October of the same year, BOLZONI acquired Meyer, historical Group in lift truck attachment industry, founded in 1953 by Hans H.Meyer.
The Meyer Group was second German manufacturer and fourth worldwide of lift truck attachments, including rotating carriages, fork positioners, clamps and, in particular, the highly successful and greatly appreciated multiple pallet handler range. BOLZONI becomes German leader and increases its market share worldwide.
In 2007 Bolzoni opened in Podenzano, Piacenza, Italy, an innovative and highly automated production plant dedicated to lift truck forks and material handling attachments.
In 2012 and in 2013 Bolzoni furtherly reinforced its position on the Chinese market and in the Asian and Pacific areas, by opening two more production plants: one dedicated to the fork production and the other to forklift attachments and side shifters.
Since its foundation, BOLZONI has been continuously growing, becoming a valuable and reliable partner in several material handling fields, such as paper and pulp, wood and recycling materials handling, metal, food and beverage, fishery, pharmaceutical, logistic and material handling in general.
During the years, the BOLZONI Group has developed optimization processes regarding management and production and strengthening its commercial network.
Today the Bolzoni Group has production plants located in Italy, Germany, Finland, America and China. BOLZONI is present globally thanks to its wide network of direct branches and independent dealers covering all continents.
The Bolzoni history begins with the first product, called PIUMATRATTOR (see original document).
Towards the middle of the sixties the logo has a strong impact font, bold, without serif, in colour black. It is often applied on different colours having plane backgrounds.
The OB (Officine Bolzoni) brand is combined with the BOLZONI logo, on white or coloured base, depending on the product family.
The font changes into a more up to date one, characterized by a fine black outline.
In 1973 an advertising campaign shows a silver scorpion (at the time attachments were in metal gray colour) moving metallic carpentry. In 1975 the scorpion is finally part of the logo, which is now blue.
Ten years after the colour blue is abandoned (commonly used to instill balance and harmony) and it is replaced by the colour red, more energetic and with strong visual impact. Red is synonimous of strong passion, great personality and self confidence. This colour infuses an extraordinary psychic and motor energy. It perfectly integrates with the introduction of the payoff ”HANDLING TECHNOLOGIES”. The scorpion is modernized, to fit the new choosen character type.
Light restyling to get a more compact brand. The payoff is cancelled.
In 1994 the scorpion is slightly restyled, with a three-dimensional effect. This shade gives more relevance to the symbol, which is more and more becoming the company identifying element.
The Group has reached 50 years of history. To celebrate this event older graphic elements are called back from the past. In 2001 the old font is abandoned to welcome a bolder one, less sloped than the previous one, reminding about the one originally used to represent the company. The outline of the word Bolzoni has come back in combination with the colour red and the new scorpion.
Light restyling in 2009. The outline is now bolder and more visible. The symbol is spaced from the noun. The font in less bold.
In 2013 the brand full coloured again, without outline. Introduction of the payoff “The Material Handling Group”, describing the achievements of the company. A new grey rectangle shape is added under the scorpion.